Apple Intelligence gains presence in more systems, but without surprising: slow or disappointment?

Apple took a long time to incorporate artificial intelligence into its devices despite the fever of this technology, so This wwdc 2025 all eyes have focused on Apple Intelligencethe AI ​​platform of the American company.

Although it was launched last year 2024 and has been in the beta phase since then, Apple Intelligence only has been available in Spanish since March and has been one of the great protagonists of the Annual Apple developer event, in which the new versions of most of the company’s operating systems, such as iOS 26 and Macos Tahoe, which share the new Liquid Glass design, its greatest change since 2023.

Despite a great focus on the software, Apple Intelligence has been one of the favorite themes of both Tim Cook, CEO of Apple, as well as all of Craig Federight, head of software of the technological giant, who have marked the direction in which their AI will remain advanced.

The main thing in this WWDC has been the novelties related to Apple’s AI platform that They get practically all the company’s operating systemswith which he hopes to make the experience of its most efficient and agile users.

However, and although the rumors pointed out that Apple was not going to discover all its letters in relation to AI in this WWDC, the expectations were very high. Are the advertisements made by the iPhone company made or have fallen short?

These are the keys:

Apple Intelligence functions that leave the iPhone and Mac

Although most expected Apple Intelligence functions to exploit the capabilities of iPhones, Mac computers and as much of the iPad, the company has surprised with news also in other products.

One of them is the Apple Watch, which has incorporated Workout Buddy, an experience that creates a personalized coach based on user data to help you give better and be motivated in sports training.

The arrival of Apple’s AI to these platforms, although it is not large -caliber news, is significant of the company’s interest in continuing to incorporate improvements in the future and that more people can enjoy them, so it is something that can only be interpreted as something positive.

Siri was not mentioned, who will have to wait for his great update

Siri has undoubtedly been one of the great disappointments of Apple’s artificial intelligence strategy, which had promised his assistant update last year to take advantage of the functions of generative. The company delayed the arrival of these functions at 2026.

There was no surprise in this regard, since none of the main functions of Apple Intelligence improves the performance of its voice assistant, which begins to run the risk of falling behind in front of the advanced voice experiences of Chatgpt or Gemini, among others.

Despite this, experts are not pessimistic and believe that waiting more in the arrival of Siri 2.0 is preferable to a premature launch.

«Not all consumers are hooked on the functions of AI and most do not even understand their advantages. Offering a Siri experience that does not satisfy users will not only harm Apple, but to the entire sector,» as Francisco Jerónimo, Vice President of IDC, says.

Open Apple’s AI models to developers, how does that benefit from me?

Perhaps the most important announcement related to Apple Intelligence is no function but a novelty of the developer ecosystem, which with Foundations Model Framework can access the same models used by the American company platform.

This in the short term does not bring benefits that you are going to notice as a consumer, but over time it can give a competitive advantage to Apple important that I had not had so far, since The models of their platform were closed and the developer community could not incorporate them In its own products.

This is something that could already be done with the tools of the rivals, from OpenAi to Google and Meta.

«This movement to enhance developers is strategically important, since it allows Apple to take advantage of its vast developer community to infuse the ecosystem of AI and more specialized AI applications,» says Jerónimo.

Therefore, although from the day one you will not notice anything and at the moment only news such as Kahoot and Alltrails have been announced, it is a measure that is a measure that Open the door for the advanced functions of third parties to arrive before in the future to the operating systems of its devices through Apple Intelligence.

Is it worth going slowly?

Apple Intelligence was not especially quick to arrive at a time when great competitors such as Chatgpt, which is in fact integrated into Apple’s platform, did advance at high speed. Despite this, delays like Siri’s have shown that Apple does not feel comfortable in the accelerated rhythm to which the current AI advances.

In this WWDC 2025, the company has stopped trying at AI to go to the slow march to which it feels comfortable normally. This can be bad for Apple at the economic level.

«It’s the mode of operation Apple Classic, but faces important challenges in full Gold Fever of AI «, according to Francisco Jerónimo de IDC. In line with this, it is the great technological that worse performance in the stock market this year, with a drop of up to 20% in the price of its shares in 2025.

However, it can be good news for you as a consumer.

Especially if you are not a Power User of the AI, Apple’s operating systems can make a difference with respect to computers with Co -cilot+ due to their greater approach to privacy and integration with the rest of the brand’s devices and operating systems, which have been more protagonists of this WWDC than what had been in a long time.

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Tags: Artificial intelligence