Disney signs big deal with Open AI for Sora

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By Jack Ferson

Walt Disneyhas signed a great agreement with Open AIwith which it will allow you add more than 200 characters to the Sora short-form AI generative video platform. Transforming into the first major licensing partner of the AI ​​firm, according to Todd Spangler a Yahoo Finance.

As part of this new three-year licensing agreement, Sora will be able to generate short, user-driven social videos that fans can watch and share, based on a set of more than 200 animated, masked characters and creatures from Disney, Marvel, Pixar y Star Warsincluding costumes, props, vehicles and iconic environments. Besides, ChatGPT Images will be able to turn a few user words into fully generated images in seconds, using the same intellectual property. The agreement Does not include the image or voices of the artists.

Among the characters that fans can use in their creations are Mickey Mouse, Minnie Mouse, Lilo, Stitch, Ariel, Bella, Bestia, Cenicienta, Baymax, Simba, Mufasa, as well as characters from the worlds of Encanto, Frozen, Inside Out, Moana, Monsters Inc., Toy Story, Up, Zootopia and many more; plus iconic animated or illustrated versions of Marvel and Lucasfilm characters such as Black Panther, Captain America, Deadpool, Groot, Iron Man, Loki, Thor, Thanos, Darth Vader, Han Solo, Luke Skywalker, Leia, the Mandalorian, Stormtroopers and Yoda.

In addition to the licensing agreement, Disney will become a major customer of OpenAI, using its APIs to develop new products, tools and experiences, including for Disney+, and implementing ChatGPT for their employees.

As part of the agreement, Disney will conduct a $1 billion equity investment in OpenAI and will receive warrants to acquire additional capital.

Under the agreement, Disney and OpenAI reaffirm their shared commitment to the responsible use of AI, protecting the safety of users and the rights of creators. Together, both companies will advance human-centered AI that respects the creative industries and expands the possibilities of storytelling.

The transaction is subject to negotiation of definitive agreements, corporate and board approvals, and customary closing conditions.

“Technological innovation has continually shaped the evolution of entertainment, bringing with it new ways to create and share great stories with the world,” he stated. Robert A. Iger, CEO of The Walt Disney Company. “The rapid advancement of artificial intelligence marks an important moment for our industry, and through this collaboration with OpenAI, we will responsibly and thoughtfully expand the reach of our storytelling through generative AI, respecting and protecting creators and their works.

Unite iconic Disney stories and characters with innovative OpenAI technology “puts imagination and creativity directly into the hands of Disney fans in ways never seen before, giving them richer, more personal ways to connect with the Disney characters and stories they love.”

“Disney is the world leader in storytelling, and we are excited to partner to enable Sora and ChatGPT Images to expand the way people create and experience quality content,” he said. Sam Altman, co-founder and CEO of OpenAI. This agreement demonstrates how AI companies and creative leaders can responsibly collaborate to promote innovation that benefits society, respect the importance of creativity, and help works reach new and broader audiences.

Under the license, fans will be able to watch selections of Sora-generated videos on Disney+, and OpenAI and Disney will collaborate to use OpenAI models to power new experiences for Disney+ subscribers, promoting innovative and creative ways to connect with Disney stories and characters. Sora and ChatGPT Images are expected to begin generating fan-inspired videos featuring Disney’s multi-brand licensed characters in early 2026.

Walt Disney It is trading up on Thursday afternoon at $111. The 70 and 200 period moving averages are above the last candle, RSI is up at 59 points and the MACD fast line (blue) is just below the zero level.

Medium-term resistance is at $117.07. Meanwhile, Ei indicators are mixed.

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