Steve Jobs precisely lived as that question cinded in the air in his own flesh in the 80s. Musk, although today it seems to cling to Tesla, things are not entirely as expected and, without a doubt, he is feeling the vertigo of that threat in recent months.
Could the story be repeated? The truth is that to understand parallelism, you have to travel to 1985. Steve Jobs, with just 30 years, was already a legend. Apple had co -founded, revolutionized personal computer science and turned the brand into synonym for success.
But his obsessive character, his demand and the constant clashes with the Board of Directors and the CEO John Sculley ended up dynamiting everything. Apple, which grew at the rhythm of scandal, sought stability and professional management. Jobs was brilliant, yes, but his personality was at that time a great stone along the way. Does all this sound to you and find the relationship with Musk?
The tension exploded when Sculley and the Council decided to separate Jobs from decision making. Jobs himself, wounded and without real power, chose to resign. It was a very hard blow. «I didn’t see him then, but being fired from Apple was the best thing that could have happened to me,» I would say years later in his famous Stanford speech.
Jobs founded Next, bought Pixar and, a decade later, Apple – at the edge of bankruptcy – had to call it back. The rest is history: IMAC, iPod, iPhone, iPad … and Apple, turned into the most valuable company on the planet. Apple, without its founder, lost its course. He only recovered his magic when he returned.
Could Tesla survive a Musk output? Would it be a catastrophe or an opportunity to reinvent yourself?
Elon Musk is, today, Tesla’s absolute face. His figure is so omnipresent that the brand and man seem inseparable. Musk has led Tesla to be an absurd and niche madness to become the world reference of electric mobility and innovation.
But it has also been the source of controversies, unnecessary tweets, risky decisions and constant clashes with investors and regulators.
In recent months, rumors about a possible output of Musk have circulated through all media. The pressures for their time management – part between Tesla, Spacex, X and other companies such as XAI – their relationship with politics and even their ideologies have put on the table a scenario that inevitably remembers that of Jobs in the 80s.
Tesla, in many ways, is today what Apple was in the 80s: a company that revolves around the vision and capabilities of its founder. Musk is the engine, spokesman and symbol. But it is also the greatest risk. If tomorrow the advice decided to separate it, would talent and that media claw have to survive? Or would it get into a drift like Apple’s?
The truth is that, despite similarities, they are totally different times. Today, the departure of a CEO of such draft can cause an immediate drop in the price, a talent escape and a huge crisis between customers and investors. Although there would be great positive points, it seems that the company would sink.
In the case of Jobs, his return was possible because Apple was on the verge of collapse and needed a radical vision. In the case of Musk, the question is whether Tesla could find a balance between genius and stability without depending on that virality of its founder – both for better as bad.
There is no doubt that both make it quite clear that genius is vital to create, but it can also be a ballast if you don’t know when to step back. Apple survived the departure of Jobs and Tesla, for now, remains the kingdom of Musk … until the South African wins his exit with a new inappropriate gesture.
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Tags: Trabajo, Tesla, Elon Musk, Steve Jobs