Large companies run to buy the fall of Bitcoin

Rumble, Riot and other companies have acquired Bitcoin.
Bitcoin down despite positive inflation data in the US.

The collapse of the price of Bitcoin (BTC), the leading market capitalization currency, shakes the markets, but does not scare off companies.

Corporate giants from different corners of the world take advantage of the fall to reinforce their treasury with more BTC.

While the digital currency faces bearish pressures, despite encouraging inflation data in the United States, Signatures such as Metaplenet, Rumble and Riot lead a wave of acquisitions that challenges global economic uncertainty.

The Japanese Investment Firm Metaplenet, based in Tokyo, announced The purchase of 162 BTC for 13.5 million dollarsat a price of $ 83,123 per unit.

This movement is part of a series of operations carried out this month: March 4 acquired 497 BTC and on March 2 added 156 BTC.

To date, The company accumulates 3,050 BTC, obtained for $ 253.7 million, at an average cost of $ 83,180 per Bitcoin.

BTC holdings held by Metaplenet. Source: Bitcoin Treasuries.

Metaplenet, which follows the Strategy model (formerly known as Microstrategy), reports a 53.2% yield in its BTC holdings so far from 2025.

Rumble consolidates its strategic reserve

For its part, Rumble, the video platform listed at Nasdaq, communicated the Acquisition of 188 BTC for 17.1 million dollarsat an average price of $ 91,000 per unit.

The company had already drawn this road in November last year, when it decided to allocate a portion of its cash surpluses to Bitcoin, With a limit of 20 million dollarsas reported by cryptootics.

The recent purchase reaffirms its intention to establish a strategic reserve in BTC, a trend that gains adherents between global corporations.

Strategy rises the bet with a millionaire broadcast

In the United States, Strategy, led by Michael Saylor, maintains its position As the public company with more bitcoin in the world, having 499,096 BTC.

Strategy Bitcoin holdings. Source: Bitcoin Treasuries.

The company announced an agreement to issue and sell shares Preferred for 21,000 million dollarswith income for general corporate purposes.

If the current BTC price is considered at $ 80,000, This sum could translate into the purchase of additional 259,549 BTC.

Since 2020, Strategy, originally dedicated to business analysis software, reoriented its strategy towards the Bitcoin market under Saylor’s vision, a well -known defender of the digital currency.

Bitcoin miners and emerging companies join the game

Interest transcends sectors and geographies. Riot, one of Bitcoin’s main mining companies, acquired 18,692 BTC, while Méliuz, a Brazilian coupons and cashback company, bought 45 BTC, according to Bitcoin Treasuries data.

These operations reflect How the price drop drives companies of different profiles to position themselves in the BTC marketfrom specialized actors to firms with more traditional business models.

A fact highlights the deployment of companies to acquire bitcoin. Ryan Rasmussen, Bitwise’s Head of Research, points out that In 2024, public corporations bought twice as Bitcoin as in all the previous years together.

Bitcoin in possession of public companies. Source: Ryan Rasmussen.

These more than 70 companies now have a combined value of 52,000 million dollars in Bitcoin (3% of the BTC total supply).

Positive data, but restless markets

Meanwhile, the US Labor Statistics Office reported a 0.2% increase in The February Consumer Price Index (CPI), a decrease of 0.3 points compared to 0.5% in January.

The interannual variation stood at 2.8%, below the 2.9% expected by the market.

Although the data were positively received and Bitcoin momentarily reached 84,400 dollars, the euphoria lasted little. The currency backed up to $ 80,000beaten by the uncertainty derived from the commercial war unleashed by President Donald Trump.

On March 11, Trump imposed an additional 25% tariff on Canadian steel and aluminum, after postponing similar measures negotiated with Mexico and Canada, What raised the tension and fears of a recession in the US economy.