Samsung turns its televisions into the central device at home thanks to Vision AI

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By Jack Ferson

During the celebration of CES in Las Vegas 2025, Samsung has announced the landing of Samsung Vision AIone more step in the race to turn the company’s televisions into the center of the smart home.

“Samsung sees TVs not as one-way devices for passive consumption, but as interactive and intelligent companions that adapt to your needs,” said SW Yong, President of Visual Display Business at Samsung Electronics.

From now on, all Neo QLED, OLED and QLED television models will have this new tool, which adds really interesting functionalities for the automation of tasks or user comfort, as has already been seen on mobile phones.

So, The first tool is Click to search –which could change its name when it arrives in Spain, like the others–, which will allow users to explore any element on the screen. For example, with information about an actor in your favorite series or movie, just by clicking on it.

A ella is a Live translatewhich will add real-time translation of any content you want to see, regardless of language, in addition to generative wallpaperto have wallpapers created with artificial intelligence.

“With Samsung Vision AI, we are redefining what TVs can do: connecting entertainment, facilitating personalization and solutions lifestyle that simplify the experience to make your life easier,” added Yong.

In this sense, Samsung has turned its televisions into the nerve center of the home, with other innovations such as Home Insights, which will offer real-time updates about the homewith the possibility of establishing security alerts.

Additionally, different issues can be automated thanks to Samsung Vision AI, such as dimming the lights when falling asleep or monitoring loved ones and pets, thanks to Pet and Family Care, as well as having Microsoft Copilot on monitors and screens.

As the manufacturer has recalled, Its most advanced TV to date is the Neo QLED 8K QN990F, powered by the new generation NQ8 AI Gen3 processor, offering cutting-edge functionalities.

Among them, AI upscaling to 8K, automatic HDR remastering, adaptive sound, color enrichment or AI image mode, which optimizes what you see on the screen to ensure the best quality.

For the rest, in terms of products, Samsung has launched the new The Frame Prothe model specialized in incorporating art into the home in a very subtle way, with the NQ4 Gen3 AI processor, in addition to Premiere 5, an ultra-short distance triple laser interactive project.

Finally, as the company’s most curious device at CES 2025, the MICRO LED Beauty Mirror has been presented, a mirror that takes advantage of the latest visualization advances and offers personal care recommendations.

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Tags: launch, Artificial intelligence, Television, Samsung, Televisions

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